Amanda Serrano, Boxing, Total Wireless, Katie Taylor from

Amanda Serrano, Total Wireless Sign Multi-Year Partnership

Partnership Elevates the Profile of Women's Boxing on the Global Stage

Total Wireless Becomes Official Wireless Partner of Amanda Serrano

New York, NY (March 8, 2023) – Seven-division world champion Amanda Serrano has signed a groundbreaking multi-year marketing partnership with Total Wireless, a leading wireless service provider. The partnership marks a significant milestone in the history of women's boxing, as it is the first time a major wireless carrier has partnered with a female boxer. The strategic alliance between Serrano and Total Wireless is a testament to the growing popularity and recognition of women's boxing. It will serve to elevate the sport's profile on a global scale and inspire a new generation of female athletes. As part of the partnership, Total Wireless will receive exclusive marketing rights to Serrano's image and likeness. The company will also have the opportunity to create co-branded content with Serrano and engage with her large and passionate fan base. Serrano, who is widely regarded as one of the greatest female boxers of all time, expressed her excitement about the partnership. "I am thrilled to join forces with Total Wireless," said Serrano. "They are a company that is committed to supporting women's sports, and I am proud to represent them as their official wireless partner." Total Wireless is equally enthusiastic about the partnership. "Amanda Serrano is an icon in the world of boxing," said Jeff Trachsel, VP of Marketing, Prepaid, Total Wireless. "Her dedication, determination, and success are an inspiration to us all. We are excited to partner with her and support her journey as she continues to break barriers and empower women around the world." The partnership between Amanda Serrano and Total Wireless is a watershed moment for women's boxing. It is a clear indication that the sport is gaining mainstream recognition and that female athletes are finally being recognized for their achievements.